My husband sent me the following excerpt from an article he read online the other day. It was written by a guy named Glen Allsopp who has started several successful online companies.
The article was a case study on a business he started where he was trying to show people that anyone with very basic knowledge of the internet can start on online business with no money.
Ultimately one the best lessons in the article came at the end where he reflected on his persistence and his unwillingness to let setbacks cause him to get frustrated and quit. It was a great bit of encouragement for any entrepreneur, so I wanted to share on here. Hope you enjoy it as much as I did!
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"I’ve been growing online businesses for 11 years and while the tools and tactics I implement have evolved, the general population has not. I meet far too many people who spend more time reading about online success than trying to replicate it for themselves.
I hope your biggest takeaway is not that I made any money or that you like the concept, but that my results are held up by a massive pillar of failure.
I failed to abandon my original idea quickly enough.
I failed when 40 personalised emails resulted in a single reply.
I failed when I made graphics for sidebars and fawned over a broken link check tool, only for people to tell me they still had no interest in sending fifty bucks my way.
I failed to look at the theme I purchased on a mobile phone.
I failed at predicting how long it would take to design the website.
I failed at enticing 99% of people I emailed to advertise on the show.
Yet without people telling me “I’m not interested in buying ads” or “You can’t use my content” or “I’d rather wait until your podcast is live”, I wouldn’t have known to pivot my efforts and find the 1% who were interested in buying ads, who said I could use their content and who trusted me without seeing a site.
If there’s anything I succeeded with, it was persistence.
The quicker you start failing, the quicker you’ll start succeeding."
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Here is a link to the entire article: https://gaps.com/startup-challenge/
Caroline and Brian's thoughts, tips, and tricks to help you grow your business and become an expert marketer, business leader, and mompreneur.
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